Ferrari Challenge TV Broadcast On-board camera opportunity

May 14, 2009

Date:       3/25/09

To:          Ferrari Challenge Drivers and Teams

From:      Ferrari North America

Cc:          Matthew Barksdale, Drive Digital Media

RE:          In Car Cameras for Ferrari Challenge Television Broadcast

As you may know, Drive Digital Media and Ferrari North America are broadcasting the entire 2009 Ferrari Challenge series on national television.

As part of our efforts to promote the sponsors, teams and drivers of the Ferrari Challenge series, Drive Digital Media is offering the opportunity for teams to have in-car video cameras placed in their vehicles.  Drive will place the cameras in the cars and will broadcast the video feed from the car on national television during the broadcast.

The opportunity is extremely limited and available on a first come, first served basis. 

Details and pricing information is below:

Drive technicians will work with your team’s car chief to place in-car cameras in your race car.  Each car that participates in the program will have two cameras in their car – one camera pointed out the front window and one pointed at the Driver.

During the race, the commentators will talk about the driver, team and sponsor when footage from your in car cameras is being used.  In addition, graphics at the bottom of the screen will display the driver and team information when the in-car camera feed is on television.  In-car footage from each car will be shown at least three separate times during each race broadcast.

The cost for the in-car camera is $3,125 per race. 

Optional: Qualifying Lap

The national broadcast will feature ONE car per qualifying session – the entire lap will be broadcast.

During the qualifying lap, the commentators will talk about the driver, team and team sponsors.  In addition, graphics at the bottom of the screen will display the driver and team information.

Please contact Drive for more information.

 

Please contact Matthew Barksdale at Drive Digital Media if you would like an in-car camera placed in your car for the broadcast.  He can be reached at 913-647-6110 ext. 682 or mbarksdale@drivedigitalmedia.com.